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Plated Tastemakers

Client

Plated (in-house)

Role

Lead Designer

Credits
Creative Direction: Paulina Reyes
Art Direction: Clayton Perryman
Photography: Robert Bredvad
Copywriting: Erika Jordan + Stephanie Shih
Video: Will McCord

Tastemakers kicked off a series of collaborations with Plated’s favorite chefs, food-loving personalities, and lifestyle experts. To launch the program, Top Chef judge and food writer Gail Simmons, shared her food philosophy with Plated via exclusive interviews and a recipe inspired by her travels—Za’atar Chicken Schnitzel.

As Lead Designer, I created the visual and typographic identity for the series, in addition to the program’s digital and printed assets.

Visual Identity / 360 Campaign / Digital + Print Design / Email Marketing

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© Amanda Pickens 2025

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